BBC Ice Cream x BB4000 'Stucco'

The BBC Ice Cream x BB4000 'Stucco' brings back the beloved ‘Diamonds and Dollars’ graphic first introduced by BBC Ice Cream and Reebok in 2004. The all-over print is applied to the tan leather upper of Reebok’s BB4000 silhouette, a retro-inspired low-top that mimics the look of ‘80s basketball shoes. Exterior branding hits include Ice Cream logos at the tongue and heel, as well as tonal side stripes that form Reebok’s classic Vector logo.