Boots-Only Summer Trend Driving 49% Increase in Cleats Sales

Anyone who has ever worn soccer cleats on anything other than grass or AstroTurf will attest that it is hardly the most forgiving footwear decision. Your arches, ankles and dignity will all suffer given rigid soles and aggressive studs weren’t built for sidewalks. Yet style often trumps functionality, which is exactly the case with the #BootsOnlySummer movement as more and urban dwellers are incorporating soccer cleats into everyday outfits.