6 Supreme Collaborations That Altered the Meaning of “Luxury”
How the NYC brand changed the direction of fashion alongside Adam Kimmel, Comme des Garçons, Louis Vuitton and more.
There are a handful of core tenets that make Supreme, Supreme. The brand’s irreverent graphics, tongue-in-cheek accessories, pop culture references to music, art and film, and general unapologetic approach to design are among these principles. A crucial element often overlooked in these conversations, however, is the brand’s strategic collaborations.
Supreme’s long history of collaborations dates back to 1996, when the fledgling label first worked with Vans on a small collection of Old Skool sneakers. 26 years later, the two still collaborate seasonally despite Supreme’s roster of creative partners growing exponentially to include everyone from The North Face and Nike to Timberland and Levi’s.
In the last decade, a different strata of familiar names has joined the Supreme family, bringing elevated sensibilities to the storied New York brand through unexpected collaborations. From Louis Vuitton to Rimowa, we recount six of Supreme’s most groundbreaking and influential collaborations with high fashion brands.